Posts Tagged: apologizing on social media

A few months back, we discussed how social media has a large number of uses in HR, from finding new recruits to managing and branding your company. What we didn’t mention then was how social media can help in crisis management. A few weeks ago, Shutterfly (a company who helps its customers turn photos into photo books, stationery, and countless other gifts) accidentally sent out an email to many of its customers congratulating them on their new arrivals. The problem was that ... Read more